Job number: #
Please find below a complimentary audit of your data:
– the following is a summary of the submitted data.
| Number of records (including 1,067 companies): |
7,770 |
| Number of Telephone Numbers: | 9,338 |
| Number of Fax Numbers: | 0 |
– After processing, 6,252 (80.60%) are correct to PAF standard.
| Number of addresses which were verified as correct: | 3,273 (42.20%) |
| Number of addresses which were incorrect before cleansing: | 4,486 (57.80%) |
| Number of addresses which the system updated: | 2,979 (38.40%) |
| Number of addresses which are not PAF standard: | 1,511 (19.40%) |
– We can supply new addresses for 92 (1.40%) of your customers
| Number of house movers with new address supplied (NCOA): | 92 (1.40%) |
– The system has been able to append a telephone number to 2,737 of your records.
We will be able to amend 573 of your supplied telephone number records to fit the latest area codes (Big Number Day changes).
In addition to this, on an average file, we would expect that
45% (3,491) records will be Ex Directory
5% (387) records will be DQR
10% (775) records will have a second or third telephone number appended
We are not allowed to provide exact counts beyond how many records Intact can append telephone numbers to by matching to the telephone number appending file, so these figures are based on a statistical average. As well as this, if your submitted file included telephone numbers, we cannot report on how many additional numbers we can append for you, just the absolute matches.
– The system has identified 3,494 (45.10%) of your records on the Electoral Roll. Breakdown below.
| Number where the individual appears on the ER file: | 1,168 (15.10%) |
| Number where the family appears on the ER file: | 2,326 (30%) |
– Please note that the number of Gone Aways will increase substantially if the "movers" identified above are not downloaded. The system has identified that 557 (7.20%) of your records should not be mailed, 1,230 (15.90%) of your telephone numbers should not be tele-marketed and 0 (0%) of your fax numbers should not be fax marketed.
Individual Level
| Gone Aways: | 283 (3.50%) |
| Deceased Persons: | 10 (0.10%) |
| County Court Judgements:(only available with MailFile download option) | 74 (1%) |
| Number which appear on MPS: | 90 (2.60%) |
| Number which appear on TPS: | 1,230 (15.90%) |
| Number which appear on FPS: | 0 (0%) |
– Out of 7,759 records you supplied, The system detected 75 (1%) duplicates
| Number of distinct individuals: | 7,684 (99%) |
| Number of distinct families: | 7,599 (97.90%) |
| Number of distinct households: | 7,302 (94.10%) |
– The system has profiled your data against a number of demographic measures. The graph below shows how the distribution of your data compares with the GB population as a whole when profiled against Experian’s MOSAIC neighbourhood classification system at group level.
TPS & FPS: The checking for this file is only valid until the date shown above, if you intend to use this data for marketing purposes after this time, it will need to be rechecked. If you are unsure of the law then you should seek legal advice or contact the DMA.
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